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Privacy Policy Updated October 1, 2021; Effective as of October 1, 2021. and its Family of Businesses (collectively, ““, “us”, “our” or “we”) provide this privacy policy (this “Policy“) to inform you of: (1) the types of information we collect; (2) your choices surrounding such information; and (3) how we collect, use, share, update and secure such information. This Policy applies to information obtained in connection with operations at or through our websites, our mobile/tablet sites, our social media presence, our applications, our registration and event services, our messaging platforms, and other owned or controlled digital that link to this Policy (individually a “Site” and collectively, our “Sites”). Emails, social media, marketing campaigns and digital and online advertising are referred to collectively as, our “Internet Marketing Channels.” 

This Policy does not create a contractual obligation between you and, and it is subject to our Terms of Use. If you have questions about this Policy, please contact us by using the “”.

1. Information Collected

    1. Information You Provide: We receive information you provide to us when you:

      1. Create an account with us 

      2. Make a purchase;

      3. Contact us via any customer service method;

      4. Submit user-generated content (via our Sites, Internet Marketing Channels or otherwise);

      5. Participate in customer research, surveys, sweepstakes or promotions;

      6. Subscribe for email, text, or other messages;

      7. Work with our Teammates/Associates who provide you with advertising rates

      8. Download or use our Sites;

      9. File a claim or participate in investigations regarding claims or losses; or

      10. Otherwise communicate information to us.

    2. Personal vs. Non-Personal Information. Some of the information we collect includes personal information, such as your name, mailing address, e-mail address.

    3. Cookies, Web Beacons and Automated Information. When you visit our Sites or interact with us through your device, “Automated Information” through Cookies, Web Beacons and other similar or related automated means (collectively, “Information Technologies“). “Cookies” are small text files sent to your device as you visit our Sites or utilize our Internet Marketing Channels and saved on your device via your browser or hard drive. “Web Beacons” (also known as pixel tags) are a form of technology placed within our Sites and our Internet Marketing Channels to monitor visits to certain pages within, interactions with, and the effectiveness of, our Sites and our Internet Marketing Channels.

      Automated Information we collect via Information Technologies includes, without limitation, internet protocol (IP) address(es), operating system(s) and browser specifics of your device, device characteristics, location information, user ID(s), clickstream data, and specifics regarding your interactions with (i.e., the path you take through) our Sites and our Internet Marketing Channels. Automated Information may also include your mobile device information (e.g., device model, operating system version, device date and time, unique device identifiers, mobile network information); how you use our Sites (including mobile applications) and Internet Marketing Channels, search terms, pages you visit on our Sites and application performance information. In addition, while Automated Information does not generally identify or relate to you as an individual, we may associate this type of information with you as an individual and may also determine your location from this information. In addition, others might seek to make such associations or determinations, and we cannot guarantee that parties with whom we may share such information might not succeed in re-identifying or associating non-personal information with particular individuals; we cannot be responsible for such parties’ use of such information.

    4. Social Media Access. We engage with our current and prospective customers on multiple Internet Marketing Channels/social media services (e.g., Facebook, LinkedIn and Twitter). If you contact us on one of our Internet Marketing Channels, request customer service via social media or otherwise direct us to communicate with you via social media, we may contact you via direct message or use other social media tools to interact with you. In these instances, your interactions with us are governed by this Policy as well as the privacy policy of the social media platform you use. In addition, if you choose to access, link to, or log-in to our Sites or Internet Marketing Channels or otherwise communicate with us through a third-party social media service, you are granting us permission to access and use the information that you post or store on the applicable social media service in accordance with the privacy policy of that service and the privacy settings that are applicable to your account, and to store the user name and password you use to log-in to the applicable social media service. You further acknowledge that, by accessing or logging into our Sites or Internet Marketing Channels via a social media service, any information you provide to us may also become accessible to that service, subject to that service’s privacy policy. For additional information and more details on how you can manage the information provided to us by these social media services, please review the privacy settings applicable to your account with the applicable social media service. We do not control, and are not responsible for, the privacy practices of such services. You should consult the privacy policy of such services for additional information.

2. Your Choices


    1. Email Opt-Out. You may unsubscribe to future e-mail communications from any unsubscribe link provided in our e-mail communications from such member. You may unsubscribe to text communications for any of our Family of Businesses by responding STOP to any marketing text message you receive from that member. Regardless of your decision to opt-out of future e-mail or text communications, we may still contact you to respond to an inquiry, regarding transactions and for transactional purposes (e.g., sales confirmations, shipping notifications, recalls, product information, service/reminder notices and account maintenance). In addition, you may use the methods set forth in the “Contact Customer Service” link below to opt-out or update certain preferences.

    2. Location Information. When you visit our Sites, the Sites may collect general location information from your IP address and your specific location information (latitude and longitude) from your browser. You may opt-out of allowing our use of specific location information we obtain when you visit our Websites on-line by selecting the option of not allowing us to use location information when prompted by your browser or by managing your browser settings. Note, such opt-outs and browser settings do not limit our ability to use your general location obtained via your IP address.

    3. How We Use Your Information
      We do not sell, rent or trade your Personal Information to unaffiliated third parties

    4. Processing credit card payments.

    5. Administering surveys, sweepstakes, contests or promotions.

    6. Registering and servicing your account(s).

    7. Providing customer service.

    8. Conducting research and analysis.

    9. Alerting you to product, service and promotional information, 

    10. Helping us to improve and customize our products and services, Sites and Internet Marketing Channels.

    11. To advertise our products and services to you and those of our partners that we think may be of interest to you.

    12. Protecting the security and integrity of our stores, Sites, Internet Marketing Channels and overall business practices.

    13. As may otherwise be disclosed at the time of collection.

3. In doing so, we: 


    1. May combine certain Personal Information and non-personal information collected online and offline, including information collected from third parties;

    2. May transfer or disclose such information within our Family of Businesses, including affiliates and subsidiaries;

    3. Will retain such information as needed to provide you products/services, comply with our legal obligations, resolve disputes, and enforce our agreements as we deem necessary, in our sole discretion;

    4. May combine all information we collect and we may disclose this information within the HOWLER MEDIA HOLDINGS, Family of Businesses or with our service providers;

    5. May use Automated Information to associate you with any interaction you have with our Sites, including interaction across multiple devices, and In-Store services; may use Automated Information and Information Technologies to recognize you and your preferences as you return to our Sites or utilize our Internet Marketing Channels, to tailor advertisements to you, and to provide you services. We may display targeted ads to you through Internet Marketing Channels. These ads are sent to groups of people who share traits, such as likely commercial interests and demographics. For example, if you have expressed an interest in shopping for golf, we may target you with golf-related products. In addition to such tailoring, we use Automated Information to ensure that our online presence operates properly and efficiently for you and for your individual customer experience, to evaluate the use and benefit of such presence, and to support our Sites and our Internet Marketing Channels; and

    6. May use the location information we obtain from your device in order to deliver marketing messages to you which are specific to your location. We may also use this data to track the effectiveness of local marketing campaigns, as well as our store location services.

4. How We Share Your Information


    1. We may share your information (including Personal Information) in ways consistent with this Policy and in the following ways:With third party businesses and service providers that assist with our business operations, such as shipping vendors, billing or other payment vendors, payment card processors, marketing and research vendors and various companies that work with us to improve or provide our products and services and our data integrity. While we are not involved in the day-to-day operations of such businesses and providers, our agreements generally obligate them to use reasonable methods to keep any Personal Information safe and secure, and not use such Personal Information for purposes other than providing their applicable services. However, even if a third party business or service provider is performing business operations on our behalf, if you have an independent relationship with such third party business or service provider, its use of your information may be governed by the privacy policy that governs its independent relationship with you, and we are not responsible for such use.

    2. As we deem necessary in the event (or partial event) of a corporate sale (asset or stock), merger, reorganization, change in corporate control, acquisition, insolvency, bankruptcy or similar event.

    3. In connection with various co-branded, warranty, delivery/assembly and/or financial products or services, including our private label credit card(s).

    4. To comply with applicable law or reasonable request based upon governmental regulation, court order, subpoena or similar related action.

    5. As we deem necessary to protect the rights, property or safety of Howler Media Holdings, Inc., our customers, our associates or others, to prevent harm or loss, or in connection with an investigation or suspected or actual unlawful activity.

    6. As may otherwise be disclosed at the time of collection.

5. How to Update Your Information


    1. You can Contact Customer Service to request updates to your account via the link at the bottom of each page of our Sites or by emailing us at [email protected] ATTN: Customer Service. Please provide your current and complete contact information with these requests.

    2. Please note:We may refuse requests that are unreasonably repetitive, require disproportionate technical efforts, risk the privacy of others or are impractical.

    3. After closing your account(s), or updating or revising any information within your account(s) or any Information Technologies associated with your device(s), we may not delete residual copies from our servers and may not remove information from our back-up system(s).

    4. Closing or updating information relating to one Howler Media Holdings Inc. account (e.g., a Howler online shopping account) does not guarantee the closing or updating of a separate and different Howler’s account Closing an account will not affect information we obtain via Information Technologies.

6. In our efforts to maintain accurate and complete information, we utilize third party entities to assist us with updating and maintaining current contact information (e.g., National Change of Address or NCOA).

7. Security

We use a variety of security measures to help protect your Personal Information and online transactions with us. Our Sites utilize encryption technology, including Secure Sockets Layer, to protect your Personal Information that we transport across the internet. Your personal online and mobile account(s) with us are password protected with restricted online access.
Additionally, we use a variety of security measures to help protect your Personal Information that we maintain at our facilities. While no company can guarantee your information (including your Personal Information) will not be accessible by unauthorized individuals, we use physical, administrative and technical controls that are consistent with retail practices in an attempt to mitigate such risks.

8. Third Party Links

Our Sites and our Internet Marketing Channels may link to other sites that we do not control. In addition, you may have visited our Site through a link or a banner advertisement on another site. In such cases, the site you linked from may collect information from people who click on the banner or link. These other sites are governed by their own privacy policies. Be sure to review these privacy policies when visiting such sites to see how they collect and use this information. We are not responsible for the content of privacy practices of such third parties’ sites.

9. Privacy Policy Updates

We may, from time to time, update and revise this Policy. Please periodically check this Policy for any updates or revisions. In the event we make a material change to how we use your information that would materially adversely affect your rights, we will provide you advance notice including by posting the proposed change on the Sites at least 30 days in advance of the effective date of the changes. We encourage you to keep the email and other addresses you provide to us current so that you may receive any additional notices we send to you regarding material changes to this Privacy Policy. If you do not agree to the changes and do not wish to be bound by such changes, you should stop using the Sites, and if you are a registered user, you may cancel your account with us within the thirty (30) day period by contacting us at [email protected] Please provide your current and complete contact information with these requests. Otherwise, the changes will take effect after thirty (30) days.

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